What I learned when our best-performing paywall suddenly tanked. And, an invitation for London.
Ah devs. Making well intentioned changes without consulting marketing.
In their defence it was an automatic fallback which needed to be changed manually after releases, and sometimes it just randomly defaulted back to that! It became muscle memory
Ah devs. Making well intentioned changes without consulting marketing.
In their defence it was an automatic fallback which needed to be changed manually after releases, and sometimes it just randomly defaulted back to that! It became muscle memory